Fiblo

Classic Culture is the launch campaign for Fiblo, a Jaipur menswear label devoted to the finest in men's clothing. The collection holds on to the poise of classic dressing and lets a modern hand speak through it, in bold prints and fine embroidery that feel rooted and contemporary at once.

Shot entirely within the city of Jaipur, the campaign lets the city set the tone, placing each garment among the craft and character it draws from.